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Digital Marketing & Acquisition Manager

NN Group Varsovie, Pologne
Mise en ligne il y a 2 jours CDI Competitive

Digital Marketing & Acquisition Manager

NN Group Varsovie, Pologne
Digital Marketing & Acquisition Manager
Your responsibilities will include:
  • Co-creating the marketing strategy and its tactical operationalization to drive sales growth and acquire new customers
  • Managing channels for acquiring high-quality traffic (including SEO and marketing automation)
  • Identifying new growth opportunities in digital marketing
  • Managing the development and use of marketing automation tools (Salesforce ecosystem)
  • Developing marketing automation processes that support lead and customer acquisition and nurturing
  • Leveraging marketing technologies to personalize communication
  • Developing marketing analytics to support business decision-making
  • Monitoring key performance indicators (KPIs) of digital marketing activities
  • Ensuring high-quality marketing data and its effective use
  • Creating and executing SEO and GEO strategies to increase organic traffic and brand visibility (including in AI Search)
  • Collaborating with content marketing, performance marketing, and IT teams
  • Optimizing the website for SEO and continuously monitoring algorithm changes
  • Developing team competencies in modern digital marketing
  • Planning team activities and ensuring high-quality project delivery

This offer is for you if you:
  • Hold a higher education degree (preferably in marketing)
  • Have at least 5 years of experience in digital marketing and a minimum of 3 years in eCommerce
  • Are proficient in SEO, GEO, marketing automation, and marketing analytics
  • Are familiar with marketing tools (experience with Salesforce is a plus)
  • Can analyze data and translate it into concrete business actions
  • Have experience in project and/or team management
  • Have English language proficiency at a minimum B2 level and advanced proficiency in Polish
  • Work reliably, accurately, and meet deadlines
  • Are a team player and can build a positive collaborative environment
  • Adhere to high work standards and take responsibility for assigned tasks

You will smile when you see these benefits:
  • We work in a hybrid model, and our office is located in the green Powiśle district
  • We provide health prevention programs and future security- you can benefit from Medicover, Multisport, and insurance
  • Access to a benefits platform where you can choose benefits and discounts best suited to your needs
  • We focus on development- you will have access to training sessions, webinars, and webcasts
  • For new fathers, we offer an additional two weeks of paid paternity leave
  • Discounted prices on Samsung products
  • Are you active and take care of your well-being? Great- you can join a company sports section
  • Prefer commuting by bike? You're welcome- we offer well-developed cyclist-friendly infrastructure
  • We support continuous development- access to training, webinars, and webcasts
Référence  REQ2707225
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